Urbio, Where to Buy + Shark Tank On-Air Deal (Season 4)

From the show

The Shark Tank pitch

$300K
Asked for: 12%
Offered equity: $2.5M
Sought valuation: $300K
On-air deal amount: 15%
Deal equity: $2M
Implied equity valuation

Jared Aller and Beau Oyler presented Urbio in Season 4, Episode 13. The episode aired January 11, 2013. The business was listed in Oakland, CA.

The ask was $300,000 for 12% of the company, an implied valuation of $2.5M.

Urbio reached a recorded on-air agreement with Lori Greiner for $300,000 and 15% equity. The record lists a $2M implied deal valuation, compared with the $2.5M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.

The index records 52 accepted on-air deals among 103 Season 4 pitches. Across 263 home & lifestyle pitches with known outcomes in the index, 68% are recorded as accepted deals.

Lori Greiner$300K

Sold on Urbio?

Search results do not confirm current stock for this product.

Search Amazon

Affiliate link — we may earn a commission at no extra cost to you.

Frequently asked questions

Where can I buy Urbio?

Check current availability on the company's official website. We have not verified an active Amazon listing for Urbio.

Did Urbio get a deal on Shark Tank?

Urbio reached a recorded on-air agreement with Lori Greiner for $300,000 and 15% equity. The record lists a $2M implied deal valuation, compared with the $2.5M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.

Which shark made an on-air offer to Urbio?

Lori Greiner appears in the recorded on-air terms for Urbio. The deal answer above gives the recorded structure.

What season of Shark Tank was Urbio on?

Urbio appeared in Season 4, Episode 13, which aired January 11, 2013.

How much was Urbio asking for on Shark Tank?

The founders asked for $300,000 for 12% of the company, a $2.5M valuation.

Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.