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Shark Tank Index
Buckle Me Baby Coats

Buckle Me Baby Coats

Deal

Car seat-friendly coats

Buckle Me Baby Coats appeared on Shark Tank in Season 12.

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From the show

The Shark Tank pitch

$100K
Asked for
10%
Offered equity
$1M
Sought valuation
$100K
On-air deal amount
20%
Deal equity
$500K
Implied equity valuation

Dahlia Rizk presented Buckle Me Baby Coats in Season 12, Episode 7. The episode aired December 4, 2020.

They came in asking $100,000 in exchange for 10% equity, putting a $1M valuation on the business.

Buckle Me Baby Coats reached a recorded on-air agreement with Daymond John for $100,000 and 20% equity. The record lists a $500K implied deal valuation, compared with the $1M requested valuation. The recorded structure also included a royalty component; the headline amount alone does not describe those terms. These are the reported on-air terms, not confirmation that funding was completed.

Season 12 has 100 pitches in the index, including 71 recorded on-air agreements. Across 263 home & lifestyle pitches with known outcomes in the index, 68% are recorded as accepted deals.

Is Buckle Me Baby Coats still in business?

Read our 2026 update on where the company is now.

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Frequently asked questions

Where can I buy Buckle Me Baby Coats?

Check current availability on the company's official website. We have not verified an active Amazon listing for Buckle Me Baby Coats.

Did Buckle Me Baby Coats get a deal on Shark Tank?

Buckle Me Baby Coats reached a recorded on-air agreement with Daymond John for $100,000 and 20% equity. The record lists a $500K implied deal valuation, compared with the $1M requested valuation. The recorded structure also included a royalty component; the headline amount alone does not describe those terms. These are the reported on-air terms, not confirmation that funding was completed.

Which shark made an on-air offer to Buckle Me Baby Coats?

Daymond John appears in the recorded on-air terms for Buckle Me Baby Coats. The deal answer above gives the recorded structure.

What season of Shark Tank was Buckle Me Baby Coats on?

Buckle Me Baby Coats appeared in Season 12, Episode 7, which aired December 4, 2020.

How much was Buckle Me Baby Coats asking for on Shark Tank?

The founders asked for $100,000 for 10% of the company, a $1M valuation.

Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.

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