
The Matte
DealCompact and foldable working area for makeup
The Matte appeared on Shark Tank in Season 12.
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From the show
The Shark Tank pitch
- $100K
- Asked for
- 20%
- Offered equity
- $500K
- Sought valuation
- $100K
- On-air deal amount
- 33.3%
- Deal equity
- $300K
- Implied equity valuation
Melissa Clayton presented The Matte in Season 12, Episode 20. The episode aired April 9, 2021.
The ask was $100,000 for 20% of the company, an implied valuation of $500K.
The Matte reached a recorded on-air agreement with Lori Greiner for $100,000 and 33.3% equity. The record lists a $300K implied deal valuation, compared with the $500K requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
The index records 71 accepted on-air deals among 100 Season 12 pitches. Across 241 fashion & beauty pitches with known outcomes in the index, 58% are recorded as accepted deals.
Is The Matte still in business?
Read our 2026 update on where the company is now.
Sold on The Matte?
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Frequently asked questions
Where can I buy The Matte?
We have not verified a current official store or active Amazon listing for The Matte. The product may be discontinued or sold under a different name.
Did The Matte get a deal on Shark Tank?
The Matte reached a recorded on-air agreement with Lori Greiner for $100,000 and 33.3% equity. The record lists a $300K implied deal valuation, compared with the $500K requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
Which shark made an on-air offer to The Matte?
Lori Greiner appears in the recorded on-air terms for The Matte. The deal answer above gives the recorded structure.
What season of Shark Tank was The Matte on?
The Matte appeared in Season 12, Episode 20, which aired April 9, 2021.
How much was The Matte asking for on Shark Tank?
The founders asked for $100,000 for 20% of the company, a $500K valuation.
Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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