Tanoshi

Tanoshi built a budget two-in-one tablet and laptop designed specifically for children, aiming to give kids in lower-income households an affordable computing device with built-in parental controls and learning content. The company was founded by Greg Smith, Lisa Love, and Brad Johnston, who positioned the product as a way to close the digital divide and put a real learning device in more kids' hands at a low price.

On their Season 11 pitch they asked for 500,000 dollars for 8 percent, leaning heavily on the social mission of affordable access. Daymond John connected with the cause and the price-point strategy, and the founders agreed to a deal with him for 500,000 dollars in exchange for 20 percent of the company, a meaningfully larger stake than they had originally offered.

The pitch resonated because of its mission. Rather than another premium gadget, Tanoshi pitched an inexpensive, kid-focused device tied to education and access. Daymond's background building brands and his interest in giving back made him a logical match for a company selling an affordable product to families who might otherwise skip a dedicated kids' computer.

Tanoshi continued selling its kids' devices for a stretch after airing, and the founders publicly discussed the company's growth in the period following the show. However, reporting indicates the on-air deal with Daymond John was not finalized, and the company did not sustain the momentum many Shark Tank brands manage to build.

As of 2026 Tanoshi appears to be dormant or out of business. Its online store has shown an unavailable message, and its main product has been listed as discontinued or sold out for an extended time, with no clear signs of active operations. Anyone hoping to buy a new Tanoshi device should treat the brand as effectively wound down.