Stasher

Stasher makes reusable, sealable silicone food storage bags meant to replace disposable plastic zip bags. They are airtight, leak-resistant, and can go in the freezer, microwave, dishwasher, and even boiling water, so the same bag is used over and over for years instead of being thrown away. The brand was founded by Kat Nouri, an entrepreneur with a background in silicone home goods who had already started a related company, Modern Twist, before launching Stasher.

Nouri came into Season 9 asking for 400,000 dollars for 5 percent. She pitched Stasher as both an eco-friendly swap and a genuinely better everyday product, leaning on her manufacturing know-how. Mark Cuban agreed to a deal on air, with the structure including investment plus a line of credit in exchange for a larger 15 percent stake than the original offer.

The pitch stood out because the product sat at the intersection of two trends, reducing single-use plastic and upgrading kitchen basics, with a founder who clearly understood silicone manufacturing. A simple, repeatable product solving an everyday waste problem made the appeal easy to grasp, and Cuban's involvement added credibility to the brand's growth story.

The on-air deal with Cuban did not ultimately close, but Nouri has described that as a fortunate turn, since the exposure boosted visibility and the company secured outside investment soon after. Stasher rode the wave of demand for plastic alternatives, expanding into more sizes and shapes and getting onto major retail shelves.

The standout milestone came fast: in December 2019, less than two years after the episode, consumer-goods giant SC Johnson, the maker of Ziploc, acquired Stasher. Under that ownership the brand broadened its lineup and stayed widely distributed. As of 2026 Stasher remains a well-known, actively sold brand, making it one of the bigger Season 9 success stories.