
Phonesoap
DealStorage and Cleaning Products
Phonesoap appeared on Shark Tank in Season 6.
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From the show
The Shark Tank pitch
- $300K
- Asked for
- 7.5%
- Offered equity
- $4M
- Sought valuation
- $300K
- On-air deal amount
- 10%
- Deal equity
- $3M
- Implied equity valuation
Dan Barnes and Wesley LaPorte presented Phonesoap in Season 6, Episode 16. The episode aired January 30, 2015. The business was listed in Provo, UT.
The ask was $300,000 for 7.5% of the company, an implied valuation of $4M.
Phonesoap reached a recorded on-air agreement with Lori Greiner for $300,000 and 10% equity. The record lists a $3M implied deal valuation, compared with the $4M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
The index records 66 accepted on-air deals among 116 Season 6 pitches. Across 73 tech & software pitches with known outcomes in the index, 56% are recorded as accepted deals.
The full story
Everything to know about Phonesoap
PhoneSoap is a small box that uses UV-C light to sanitize a smartphone while it charges, killing germs that build up on a device people touch constantly. The company was founded in Provo, Utah, by cousins Dan Barnes and Wesley LaPorte, who were struck by research showing how dirty the average phone is and decided to build a simple, hands-off way to disinfect it during routine charging.
The pair pitched for 300,000 dollars in exchange for 7.5 percent of the company. Lori Greiner immediately recognized a product she could sell, both for its clear health benefit and its strong fit for live retail demonstration. She made an offer and the two sides settled at 300,000 dollars for 10 percent, pairing the founders' product with Lori's proven ability to move household gadgets at scale.
PhoneSoap stood out because it solved a problem most people had never thought about but instantly understood once it was explained. The pitch combined a memorable hygiene statistic with a tidy, easy-to-demonstrate device, and Lori's enthusiasm signaled that this was the kind of product she could turn into a long-running retail success.
Where Phonesoap is now
With Lori's backing, PhoneSoap moved into broad retail and television selling, and the brand expanded its lineup to include larger sanitizing models and accessories. The category got an enormous boost during the COVID-19 pandemic, when public awareness of surface germs surged and demand for personal sanitizing devices climbed sharply, accelerating the company's growth.
As of 2026 PhoneSoap is still active and is regularly cited as one of the most successful products in Shark Tank history, with cumulative sales reported in the hundreds of millions of dollars over the years. The company continues to sell UV-C sanitizing products for phones and other small items through its own site and retail partners.
Where to buy Phonesoap
PhoneSoap products are sold on Amazon and through the official PhoneSoap website, with several models ranging from the original single-phone sanitizer to larger units that hold bigger items. A typical unit charges your phone while UV-C light disinfects the surface in a few minutes. For anyone bothered by how much bacteria collects on a phone, it is a genuinely useful gadget, and the brand's long retail track record makes it a safe, well-supported buy.
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Frequently asked questions
Where can I buy Phonesoap?
Check current availability on the company's official website. We have not verified an active Amazon listing for Phonesoap.
Did Phonesoap get a deal on Shark Tank?
Phonesoap reached a recorded on-air agreement with Lori Greiner for $300,000 and 10% equity. The record lists a $3M implied deal valuation, compared with the $4M requested valuation. These are the reported on-air terms, not confirmation that funding was completed.
Which shark made an on-air offer to Phonesoap?
Lori Greiner appears in the recorded on-air terms for Phonesoap. The deal answer above gives the recorded structure.
What season of Shark Tank was Phonesoap on?
Phonesoap appeared in Season 6, Episode 16, which aired January 30, 2015.
How much was Phonesoap asking for on Shark Tank?
The founders asked for $300,000 for 7.5% of the company, a $4M valuation.
Does PhoneSoap actually work?
PhoneSoap uses UV-C light to disinfect the surface of a phone, a technology widely used for sanitizing. It is designed to reduce surface germs on the device while it charges. It cleans the exterior surfaces exposed to the light rather than the inside of the phone.
What deal did PhoneSoap get on Shark Tank?
Lori Greiner invested 300,000 dollars for 10 percent of PhoneSoap. The cousins had originally asked for the same amount in exchange for 7.5 percent, and Lori's retail and television selling power proved central to the brand's later success.
Is PhoneSoap still in business?
Yes. PhoneSoap remains active in 2026 and is one of the highest-grossing Shark Tank products to date. It continues to sell UV-C sanitizing devices for phones and other small items through its website and major retailers.
Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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