Flora
DealSmart plant monitor
Flora appeared on Shark Tank in Season 15.
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From the show
The Shark Tank pitch
- $300K
- Asked for
- 10%
- Offered equity
- $3M
- Sought valuation
- $300K
- On-air deal amount
- 15%
- Deal equity
- $2M
- Implied equity valuation
Aabesh De presented Flora in Season 15, Episode 14. The episode aired February 16, 2024. The business was listed in Chicago, IL.
They came in asking $300,000 in exchange for 10% equity, putting a $3M valuation on the business.
Flora reached a recorded on-air agreement with Lori Greiner for $300,000 and 15% equity. The record lists a $2M implied deal valuation, compared with the $3M requested valuation. The recorded structure also included a royalty component; the headline amount alone does not describe those terms. These are the reported on-air terms, not confirmation that funding was completed.
Season 15 has 87 pitches in the index, including 59 recorded on-air agreements. Across 73 tech & software pitches with known outcomes in the index, 56% are recorded as accepted deals.
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Frequently asked questions
Where can I buy Flora?
Check current availability on the company's official website. We have not verified an active Amazon listing for Flora.
Did Flora get a deal on Shark Tank?
Flora reached a recorded on-air agreement with Lori Greiner for $300,000 and 15% equity. The record lists a $2M implied deal valuation, compared with the $3M requested valuation. The recorded structure also included a royalty component; the headline amount alone does not describe those terms. These are the reported on-air terms, not confirmation that funding was completed.
Which shark made an on-air offer to Flora?
Lori Greiner appears in the recorded on-air terms for Flora. The deal answer above gives the recorded structure.
What season of Shark Tank was Flora on?
Flora appeared in Season 15, Episode 14, which aired February 16, 2024.
How much was Flora asking for on Shark Tank?
The founders asked for $300,000 for 10% of the company, a $3M valuation.
Shark Tank Index may earn a commission on purchases made through links on this page. Deal figures reflect what aired; terms sometimes change after the show.
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